Apple vs epic outcome1/6/2024 ![]() What it would mean: A sweeping Epic win would both establish the App Store as a monopoly and advance the idea that Apple abuses that power to shut down other app markets. What Epic wants: To be able to sell V-Bucks to iOS-using Fortnite players without having to use Apple's in-app purchase tools, and to be able to operate its own app store on iOS. ![]() We'll be updating this page through the trial, but here's everything you need to know about Epic v. And no matter what happens, there will certainly be appeals. Or, as often happens in these cases, it could end up much more narrow than that. The outcome of this case could change how billions of dollars flows between tech companies and could provide hints as to how tech antitrust cases and regulations are likely to work in the coming years. At the heart of the case are arguments over whether Apple can and should exert total control over iOS and the App Store, or whether developers should be allowed to distribute apps over alternative marketplaces or simply bypass Apple's longstanding 30% commission on digital goods. Epic alleges that the iPhone maker's App Store and in-app purchase policies both violate antitrust law. This time, however, Apple is the one on defense. It's arguably the biggest courtroom showdown Apple has engaged in since its smartphone patent war with Samsung nearly a decade ago. The trial has been nearly a year in the making, following Apple's removal of Fortnite from the App Store in August 2020. While the Apple ruling stateside may seem like nothing more than a slap on the wrist to mobile game developers, it still ties into global attempts to bring a stronger sense of regulatory control over companies whose market command scales multiple sectors.Įpic may remain a mobile casualty of such endeavors, but the App Store and its counterparts certainly aren’t out of the regulatory woods anytime soon.On Monday, Apple and Epic Games will meet in court to decide one of the most consequential antitrust arguments in the history of the tech industry. Plus, South Korea’s antitrust regulator has fined Google $177 million for blocking the customization of its Android operating system for mobile phones, citing anti-competitive practices that prevented device developers from launching new products on schedule in an electronics space where Korean natives Samsung and LG lead. South Korea’s move on regulating in-app payment policies further extended to Australia, whose government is considering similar legislation for Apple, Google and Tencent’s WeChat with a focus on their respective payment services, such as Apple Pay. ![]() ![]() Apple, the law prohibits Google and Apple from blocking alternative in-app payment methods arranged by third-party developers. If a company as big in gaming as Epic can’t emerge victorious from such a case, it’s an omen for other companies looking to drive a dent into Apple’s hold of the gaming sector.īut while Apple and Google command such vast chunks of global gaming revenue, that’s obviously just one of their revenue streams, and scrutiny over their policies pertaining to third-party developers goes beyond video games.Īt the end of August, South Korea’s National Assembly approved the passage of what’s been dubbed its Anti-Google law. Live Music Business Outlook: 2024 Has a Tough Act to Followīut while “Fortnite” is available on a multitude of non-mobile platforms, mobile is what’s been propelling games globally, now comprising more than half the earnings of a market expected to surpass $200 billion in 2023, per Newzoo.Īs diverse as the video games market has become, the mobile sector is still heavily dependent on dominant companies, and the court did not rule Apple an illegal monopoly nor did it seek to change the 30% taken from third parties on the App Store. ![]()
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